THE BEGINNING

THE BEGINNING

In every piece of jewellery resides a fragment of the creator's soul, an authentic reflection of their emotions and personal journey.

My fascination with jewellery began to blossom at the age of seven. I recall the initial negotiations with my mother to obtain a piece of jewellery that held great significance: the equivalent of four monthly allowances for a student in Romania during the '90s. The agreement struck with my mother was simple: the sacrifice of those four allowances in exchange for that cherished piece. That moment marked the genesis of a passion that would shape my identity.

Shortly thereafter, I started to collect various bracelets, earrings, and brooches made of silver. At the age of 14, I received my first piece of gold jewellery, a ring gifted by my father on Easter night.

Thus, my passion for jewellery became a subtle thread that wove through my story, imparting a touch of elegance that defines and inspires me in every creation.

THE JOURNEY

In 2008, I had the privilege of exploring China, a mystical and impressive country, visiting cities such as Beijing, Shanghai, Yiwu, Guangzhou, and Hong Kong.

There, I had the opportunity to learn the art of business, integrating the creative process for the first time. The experience of visiting factories of prestigious companies paved the way for successful collaborations, bringing products of exceptional quality to the Romanian market - an activity I pursued with passion for over 10 years.

Continuing this journey of knowledge, I decided to explore the wonderful country of India, with all its riches and vibrant colors. In 2012, I traveled through Delhi, Jaipur, and Agra, realizing that my life would be sprinkled with countless paths in this fascinating universe of colors and precious stones.

In 2018, destiny brought George into my life, the man who made my heart beat faster. We decided to get married, and as a result, I moved to the United Kingdom, where I explored the rich artistic heritage of historically significant lands.

THE JOURNEY

Uniqueness

Our jewelry delicately weaves your story

Passion

We work with love, so that you shine

Care

Dedicated to impress you through every detail
THE TRAINING

THE TRAINING

My studies at the British Academy of Jewellery (BAJ) provided me with a solid foundation of knowledge, shaping me into an artist capable of expressing ideas and perceiving the subtle nuances of forms. This journey culminated in recognition as a jeweller at the prestigious Erasmus competition, solidifying my path in the industry. Interactions with mentors such as Adrian Oianu, Mihaela Speranța, Andreia Gabriela Popescu, David Sandu, and Bekkie Ora Cheeseman bolstered my confidence and clarity, inspiring me to push the boundaries of creativity in jewellery design.

My experience at BAJ was transformative, equipping me with the skills necessary to bring my artistic visions to life. From learning to organize ideas to receiving guidance from industry veterans, each encounter fueled my passion for creating refined and expressive jewellery pieces.